Novela is located in the Yerba Buena District of San Francisco, just blocks from Moscone Center and Union Square. We’re surrounded by city’s finest hotels including St. Regis, W Hotel, Four Seasons, Park Central, Palace Hotel, and more. We pride ourselves on exacting attention to every detail of your event experience with you and your guest first in mind. With Novela’s central location, artisanal hand-crafted cocktails, unique décor, and ambiance, and most importantly, our commitment to providing exceptional service, Novela is an ideal venue for your next event.


Hemingway Room

  •  Accommodates 20 to 30 guests
  • Equipped with a Private Bar

Hemingway is our captain in this cocktail voyage. the space has been used for product launches, intimate hostings, small group happy hours, and executive lounges.

Fitzgerald Room

Accommodates 40-60 Guests for Cocktail Reception


The space is utilized for social functions, VIP hostings, fundraisers, holiday celebrations, & cocktail receptions, all accompanied by two 55” TVs.

Full Buyout

Accommodates 250-300 Guests for Cocktail Reception


Venue Specifications

3200 square feet | Up to 300 guests for cocktail reception | 100 guests seated capacity
2 semi-private spaces for smaller events | 2 full service bars |
Custom cocktail and punch menus available upon request.

Preferred caterers available | Outside caterers are welcomes with additional fee

State of the Art EAW Sound System | 2 Large Projections & 3 HD Flat Panels.


Event Usage

Corporate and social functions, product launches, VIP/executive hosting, fundraisers, presentations, daytime meetings, holiday celebrations, media events, birthday parties, wedding receptions and more.


3rd Party Event Services Available Upon Request

Deejays, Live Bands, Photography, Floral & Decor, Valet Service, Security, A/V Technicians, and more


More Info

Please contact Seana Horrobin, Director of Events, for more info or (628) 600-8560
Novela – 662 Mission Street, SF, CA 94105